I have been looking for a natural lipstick for years, and they are usually too dry or wrong colour or too thick. But I have three Karen Murrell Lipsticks in different colours and they all look good on me ( I'm blonde with med. skin tone). I was very surprised at their lovely texture and amazing smell. After all, the nose is close, so they have to smell good. Its like wearing aroma therapy - lipgloss. Great price so I will be using these all the time. If there were lighter shades...I would be buying them as gifts. Thanks for a great product.